Posts Tagged ‘careers online’

Using social networking for career development

Wednesday, August 18th, 2010

Social networking is no longer an option. It’s part of how we live our lives. And it’s not just an intrinsic part of how we organize our weekends and how we get parties going but of how we research information, market our products and services and find out about a future recruit.

So, the question is, how are you using it to build your professional image? Are you creating a relevant presence online? Are you contributing to conversations around your profession or industry? Or are you only posting your profile and letting it sit unattended?

The people who use social networking platforms most successfully are actively engaged with the communities that they join. They post interesting comments and links, they contribute content and forward other people’s content. They participate in discussions and answer questions. They share personal experiences without being too self-absorbed. They are careful with the material they post because they know that it’s hard to get rid of it once it’s online.

Some examples of positive engagement are:

1) On Linkedin, try to answer questions related to your expertise. The more active you are in answering questions posted by others, the more visible you become. This in turn, allows recruiters and people who might be looking for your talent to contact you.

2) On Facebook, “Like” groups that connect with your interest and post smart, sensible comments frequently. Again, the community will notice you and you will soon make friends and professional acquaintances.

3) On Twitter, Re-Tweet those tweets that relate to your area of expertise, engage with people who follow you and explore their profiles to find out more about them. Comment on their tweets and establish a direct conversation with them.

Of course the idea is to take your online relationships to the next level and make them real through one on one chats, phone conversations, text messages or even a meeting face to face. At Latinos in College, for instance, we have hired most of our interns and Ambassadors through our Facebook page. It’s a great way to get to know people (we get to see what they write, how they write, and what they are passionate about) even before they know that we are screening them!

Right now, there are tons of recruiters out there doing the same thing with you!

Careers Online

Wednesday, April 16th, 2008


Around three million people are currently studying careers online! An amazing number. And because the average age of an online student is 36-37 and they are mostly adults who work full time and have a family and little time to go to college, this number reflects a great desire to improve and open up possibilities.

I recently did a couple of segments on TV about this topic and was shocked by the large number of emails I received requesting more information.

Many people are being denied promotions because they don’t have a college degree or they don’t have a Mater’s degree. So, taking courses online may give you a unique chance to finish your education or to take it to the next level.

You can study all sorts of careers online and you won’t believe the level of interaction you get. You communicate with your classmates and professors via email and synchronous classes while you get to meet professionals who, like you, work full time and can bring real life cases to the table.

The biggest advantage to studying online is that you choose when and where you want to do your assignments so it gives you the flexibility you need to carry on with your life. Also, because you don’t have to travel or pay for room and board, it usually costs less than a state university.

When choosing a college, make sure it’s an accredited institution. To verify that it is, check that the accrediting organizations are listed with the U.S. Education department: and with the Council for Higher Education Accreditation

You can find links to some of the best known and more serious universities to the right of this blog under “links”.